About Idea2Unicorn
Building the McKinsey of Startups - Creating unicorn blueprints in 15 days with 360° services, proven methodologies, and zero-dilution growth strategies.
Our Mission
To solve every problem of your business holistically — from vision to systems, from sales to funding — so you can systematically design your unicorn with structured mentorship, proven frameworks, and global networks.
Our Vision
Transform 1 billion lives, 1 million businesses, and create 100 unicorns with $1B investment, adding $5T to India's GDP through our proprietary #DesignYourUnicorn (DYU) framework.
Leadership Team
Meet our exceptional team of visionaries, entrepreneurs, and industry experts who are driving innovation and transforming the startup ecosystem.
Founder

Sandeep (Sandipp) K Vij (Vijj)
Serial Entrepreneur and Venture Capitalist
View ProfilePrincipal Partners & Domain Experts
Dinesh Makhija
Leading AI innovation and technology strategy
View Profile
Amardeep Bajpai
Digital Marketing Expert, credited with building 3 unicorns, AI innovation specialist
View Profile
Sameer Nigam
Pioneering digital learning solutions and educational technology
View Profile
Sam Kundu
Leading franchise model development and business expansion
View Profile
Satyavir Yadav
Educational innovation, entrepreneurial development, and real estate expertise
View Profile
Rajiv Kapahi
Financial strategy and startup consulting expert
View Profile
Achal Paul
Strategic communication and brand development expert
View ProfileInvestor Conference & Business Visioning Workshop
A comprehensive two-day event combining investor networking with transformative workshops. Join us for the Transform 14.0 Investor Conference and Business Visioning Workshops designed to help entrepreneurs build success mindset, align goals, and grow sustainably.
Key Highlights
- •Dream Life Workshop - Understanding psychology of success
- •Growth Without Diluting Equity in 24 Months
- •Crossing the Chasm Strategy
- •Finance for Non-Finance Executives
- •Investor Pitch Sessions & Networking
- •Expert Speakers: Sandipp Vijj, Sam Kundu, CA Sahil Makkar
Workshop Details
Business Visioning Workshop
Speaker: Sandipp Vijj
- →Purpose of life of entrepreneurs
- →Purpose of enterprise
- →9 pillars of Success
- →The wheel of life
- →5 step process: Idea→Planning→MVP1→Launch→Global Launch
- →Law of attraction and visualization techniques
- →Pathway to achieving unicorn status
Growth Without Diluting Equity in 24 Months
Speaker: Sam Kundu
- →Non-dilutive funding options
- →Smart scaling and reinvestment strategies
- →Revenue maximization techniques
- →Leveraging partnerships and collaborations
Crossing the Chasm Strategy
Speaker: Sandipp Vijj
- →Innovation diffusion curve
- →Identifying the early majority
- →Product-market fit and adoption barriers
- →Strategies for sustainable scaling
Finance for Non-Finance Executives
Speaker: CA Sahil Makkar
- →Understanding balance sheets, P&L, and cash flow
- →Key performance indicators and ratios
- →Budgeting and cost management
- →Financial planning for business growth
Download Resources
CapTech 2025 - Trade Delegation to Sydney, Australia
A Special trade delegation designed to foster stronger ties, facilitate networking opportunities, and explore new avenues for trade and investment between India and Australia.
Key Highlights
- •50+ World Class Speakers
- •Business Match Making
- •Strategic Partnerships & Joint Ventures
- •Investment Opportunities
- •Global Summit at Hyatt Regency, Sydney
- •Exclusive Networking Events
Download Resources
Idea2Unicorn Business Resources
Comprehensive guide to our services, workshops, and business transformation programs. Download to learn more about how we help businesses scale and achieve unicorn status.
Key Highlights
- •Business Strategy Consulting
- •Funding & Investment Guidance
- •Leadership & Management Training
- •Digital Transformation Services
- •Patent & IP Services
- •Incubation Programs
Download Resources
The Founders' Journey
From corporate success through entrepreneurial failures to revolutionary social entrepreneurship - a story of resilience, transformation, and vision.
The Transformation Journey
Corporate Foundation
Built extensive corporate experience across multiple industries, developing strategic thinking and business acumen.
7+ Business Ventures
Launched multiple startups across different sectors, learning invaluable lessons from each experience.
Deep Debt & Recovery
Faced significant financial challenges and debt, which became the catalyst for spiritual and business transformation.
Spiritual Activism
Developed a unique blend of business strategy with spiritual principles, redefining social entrepreneurship.
Tech-Forward Solutions
Pioneered systems-level approach to solving unemployment and sustainability challenges through technology.
Idea2Unicorn Vision
Leading revolutionary approach to social entrepreneurship, aiming to transform 1 billion lives and create 100 unicorns.
Vision Impact Goals
Our ambitious targets for transforming the entrepreneurial ecosystem
Target impact across India and neighboring countries
Creating sustainable business ecosystems
Building the next generation of billion-dollar companies
Successfully implemented smart growth methodologies
Purpose of Our Community
"You were born with wings — learn to use them and fly 🦋"
You were born with the Potential:
- You were born with goodness and trust
- You were born with ideals and dreams
- You were born with greatness
- You were born with wings
- You were not meant for crawling, so don't
- You have wings — learn to use them and fly
Sandipp Vijj's Methodology
LinkedIn: linkedin.com/in/sandeepvij
10 proven business methodologies - implemented, not theory
About Sandipp Vijj
Mentor, thought leader, and visionary — deploying 10 proven business methodologies to help entrepreneurs transform ideas into unicorns. IIM-A MBA with extensive experience in scaling businesses and building successful ventures.
Proprietary Workshops
Exclusive, hands-on workshops designed to accelerate your entrepreneurial journey
Business Visioning
Facilitator: Sandipp Vijj
Our proprietary Idea2Unicorn workshop using a 5-step visual method to transform your business vision across all spheres of life.
Conceptualize Your Unicorn
Facilitator: Sandipp Vijj
Transform your startup idea into a structured unicorn blueprint using our proven 10-book methodology framework.
Funding Mastery Workshop - Coming Soon
Facilitator: Sandipp Vijj
Master the art of raising capital and securing funding for your startup with proven strategies and investor insights.
Digital Transformation - Coming Soon
Facilitator: Dinesh Makhija & Amardeep Bajpai
Transform your business with cutting-edge digital strategies, AI integration, and technology implementation.
Leadership Excellence
Facilitator: Sandipp Vijj
Develop exceptional leadership skills, build high-performing teams, and create lasting organizational impact.
Growth Strategies
Revolutionary franchise and channel partner models designed specifically for the Indian market. Scale rapidly without heavy investment or equity dilution.
Zero-Investment Franchise Model
Build a network of channel partners without upfront costs. Revenue-sharing model that scales organically across markets.
Tiered Partner Networks
Create multiple partnership levels from local representatives to regional distributors, each with defined roles and rewards.
Revenue-Sharing Engine
Transparent profit-sharing model that aligns partner incentives with business growth, ensuring mutual success.
Tier 2/3 Cities Focus
Tap into underserved markets in smaller cities where competition is lower and customer loyalty is higher.
WhatsApp & Digital Integration
Leverage India's preferred communication channels with WhatsApp onboarding, UPI payments, and mobile-first experiences.
Influencer Partnership Model
Build strategic partnerships with micro and macro influencers to drive authentic brand advocacy and customer acquisition.
Ready to Scale Your Startup?
Transform your startup into a unicorn with our proven methodologies and expert guidance. Join hundreds of successful entrepreneurs who have scaled their businesses with us.
Launch Strategy
Get your product-market fit and go-to-market strategy right
Growth Hacking
Implement proven methodologies to achieve exponential growth
Team Building
Scale your team with the right talent and leadership
Revenue Optimization
Maximize revenue streams and achieve sustainable profitability
Ready to Write Your Success Story?
Transform your idea into a scalable unicorn with Idea2Unicorn.ai's comprehensive approach. With a team of visionary entrepreneurs, investors, AI experts, and global business leaders, we solve every business problem holistically.
360° Services
Complete support for every stage of growth
Access to Funding
Pre-seed, Seed & Angel funding opportunities
Strategic Tie-ups
Top incubator partnerships in India
Proprietary Workshops
Through Angel Investor Networks
Committed Fund
₹1 cr fund to fuel ambitious founders
Holistic Solutions
Turning ideas into scalable unicorns
Success Stories
Real transformations from startups that scaled with our guidance and methodologies
Featured Success Story
EduTech Solutions
Founded by Rahul Sharma
Revolutionizing online education with AI-powered personalized learning paths
Key Achievements
- Achieved 300% user growth in 18 months
- Partnerships with 150+ educational institutions
- 85% improvement in student learning outcomes
FinFlow
by Priya Patel
Digital lending platform for SMEs with instant approval using AI credit scoring
HealthHub
by Dr. Amit Kumar
Telemedicine platform connecting patients with specialists across rural India
Ready to Write Your Success Story?
Join hundreds of entrepreneurs who have transformed their startups with our proven methodologies
Awards & Recognition
Our commitment to excellence has been recognized by leading industry organizations and media outlets
Featured Awards
Top 50 Startup Mentors in India
Startup India Initiative
Recognized for exceptional mentorship and guidance to over 50 startups, contributing to ecosystem growth
Excellence in Business Strategy
Indian Angel Network
Awarded for innovative business strategies that helped startups achieve sustainable growth without equity dilution
All Awards & Recognition
Outstanding Contribution to EdTech
EdTech Innovation Awards
Recognized for transforming educational technology landscape through strategic consulting and incubation
Best Incubation Program
National Startup Awards
Idea2Unicorn incubation program recognized for highest success rate and comprehensive support system
Innovation in Franchise Consulting
Franchise Association of India
Pioneering zero-investment franchise models that democratized business expansion for startups
Digital Transformation Leader
CII Digital India Awards
Leading digital transformation initiatives across multiple industry verticals with measurable impact
Media Coverage
Our work and achievements have been featured in leading business publications, startup magazines, and industry reports across India and internationally.
Latest Updates
Stay connected with our latest content on YouTube and LinkedIn
Latest Videos
Latest Posts
In Good to Great, Jim Collins explains that great companies achieve sustained success by building on three core principles: disciplined people, disciplined thought, and disciplined action. These form the foundation of the Flywheel and are essential to moving from "good" to "great."
How can Government help a startup Ecosystem? That's a powerful question — and very relevant for today's world. Governments can catalyze (meaning: speed up and energize) a startup ecosystem in several key ways:
Critical success factors to develop a strategy to create Unicorns (startup). Creating a unicorn—a startup valued at over $1 billion—is an ambitious goal. While there's no guaranteed formula, certain critical success factors (CSFs) significantly increase the chances. Here's a strategic breakdown:
Get In Touch
Ready to transform your startup? Join our community of successful entrepreneurs and start your journey to becoming a unicorn.







