About Idea2Unicorn
Building the McKinsey of Startups - Creating unicorn blueprints in 15 days with 360° services, proven methodologies, and zero-dilution growth strategies.
Our Mission
To solve every problem of your business holistically — from vision to systems, from sales to funding — so you can systematically design your unicorn with structured mentorship, proven frameworks, and global networks.
Our Vision
Transform 1 billion lives, 1 million businesses, and create 100 unicorns with $1B investment, adding $5T to India's GDP through our proprietary #DesignYourUnicorn (DYU) framework.
Vision Impact Goals
Our ambitious targets for transforming the entrepreneurial ecosystem
Target impact across India and neighboring countries
Creating sustainable business ecosystems
Building the next generation of billion-dollar companies
Successfully implemented smart growth methodologies
Purpose of Our Community
"You were born with wings — learn to use them and fly 🦋"
You were born with the Potential:
- You were born with goodness and trust
- You were born with ideals and dreams
- You were born with greatness
- You were born with wings
- You were not meant for crawling, so don't
- You have wings — learn to use them and fly
The Founders' Journey
From corporate success through entrepreneurial failures to revolutionary social entrepreneurship - a story of resilience, transformation, and vision.
The Transformation Journey
Corporate Foundation
Built extensive corporate experience across multiple industries, developing strategic thinking and business acumen.
7+ Business Ventures
Launched multiple startups across different sectors, learning invaluable lessons from each experience.
Deep Debt & Recovery
Faced significant financial challenges and debt, which became the catalyst for spiritual and business transformation.
Spiritual Activism
Developed a unique blend of business strategy with spiritual principles, redefining social entrepreneurship.
Tech-Forward Solutions
Pioneered systems-level approach to solving unemployment and sustainability challenges through technology.
Idea2Unicorn Vision
Leading revolutionary approach to social entrepreneurship, aiming to transform 1 billion lives and create 100 unicorns.
Sandipp Vijj's Methodology
LinkedIn: linkedin.com/in/sandeepvij
10 proven business methodologies - implemented, not theory
About Sandipp Vijj
Mentor, thought leader, and visionary — deploying 10 proven business methodologies to help entrepreneurs transform ideas into unicorns. IIM-A MBA with extensive experience in scaling businesses and building successful ventures.
Leadership Team
Meet our exceptional team of visionaries, entrepreneurs, and industry experts who are driving innovation and transforming the startup ecosystem.
Founder

Sandeep (Sandipp) K Vij (Vijj)
Serial Entrepreneur and Venture Capitalist
View ProfilePrincipal Partners & Domain Experts
Dinesh Makhija
Leading AI innovation and technology strategy
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Amardeep Bajpai
Digital Marketing Expert, credited with building 3 unicorns, AI innovation specialist
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Sameer Nigam
Pioneering digital learning solutions and educational technology
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Sam Kundu
Leading franchise model development and business expansion
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Satyavir Yadav
Educational innovation, entrepreneurial development, and real estate expertise
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Rajiv Kapahi
Financial strategy and startup consulting expert
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Achal Paul
Strategic communication and brand development expert
View ProfileAwards & Recognition
Our commitment to excellence has been recognized by leading industry organizations and media outlets
Featured Awards
Top 50 Startup Mentors in India
Startup India Initiative
Recognized for exceptional mentorship and guidance to over 50 startups, contributing to ecosystem growth
Excellence in Business Strategy
Indian Angel Network
Awarded for innovative business strategies that helped startups achieve sustainable growth without equity dilution
All Awards & Recognition
Outstanding Contribution to EdTech
EdTech Innovation Awards
Recognized for transforming educational technology landscape through strategic consulting and incubation
Best Incubation Program
National Startup Awards
Idea2Unicorn incubation program recognized for highest success rate and comprehensive support system
Innovation in Franchise Consulting
Franchise Association of India
Pioneering zero-investment franchise models that democratized business expansion for startups
Digital Transformation Leader
CII Digital India Awards
Leading digital transformation initiatives across multiple industry verticals with measurable impact
Media Coverage
Our work and achievements have been featured in leading business publications, startup magazines, and industry reports across India and internationally.